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New Roles within Enterprise IT April 13, 2013

Posted by stewsutton in Architecture, business analytics, business intelligence, Cloud, Cloud Computing, Collaboration, Communications, Education, Information Technology, Knowledge Management, Software.
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Talent within information technology is adapting to new roles as the work environment changes over the next five years (2013 to 2017).

  1. Collaboration and Social Media Evangelist – Responsible for understanding drivers of collaborative behavior and creating, managing, and developing a collaboration and social media strategy.   The person is likely to have a background in business, marketing, communications, or behavioral science, such as anthropology, organizational behavior, or psychology; more likely to be found in a consultant or other specialized role than in a corporation.  Their job responsibilities include:
    • Analyzing user behavior to understand workflows and collaboration needs
    • Establishing collaboration and social media strategy
    • Encouraging adoption of relevant collaboration and social media tools and techniques
    • Advocating for adoption of collaboration tools
    • Creating and delivering end-user awareness and training programs
    • Establishing collaboration and social media usage policies and procedures
  2. Information Insight Enabler – This role helps the IT organization drive employee productivity and help with equipping employees with competencies and not just tools.  They are responsible for supporting business unit heads, service managers, and knowledge workers with insight, business intelligence, and management reports for effective decision making.  They are likely to have a background in market or financial research or in analytics or statistics.  Their unique key responsibilities include:
    • Understanding the decision-making process and the workflows of business unit heads and service manager
    • Identifying knowledge worker’s information needs
    • Representing information in a user-friendly manner
    • Identifying trends and patterns; generates insight for business units and senior leadership
    • Developing frameworks and processes to analyze unstructured information
    • Performing market and customer research and analysis, and creating dashboards and scorecards
  3. Cloud Integration Specialist – This role assimilates cloud services—for both Applications and Infrastructure—into the existing IT environment.  They have experience in developing, deploying, and maintaining integration solutions; most likely to come from EAI or middleware implementation background, such as EAI/Integration developer.  Key responsibilities for this role include:
    • Collaborating with business unit leaders, service managers, and technology brokers to evaluate new cloud service offerings and determine integration needs
    • Coordinating with enterprise and information architects to ensure new cloud services align with technology roadmap
    • Working closely with business process analyst to ensure integration activities improve business processes
    • Coordinating testing efforts to identify and resolve any cross-functional integration issues
  4. User Experience Guru – This role collaborates with service managers and end users to understand and improve user experience and workflow for new and existing applications.   They are likely to have a specialist background in behavioral science, graphic design, or product design; more likely to be found in a consultant or other specialized role than in a corporation.  They will design and configure user-centric interfaces for in-house and cloud applications, allowing end users to access, visualize, and navigate information and analytics with ease.  Some of their key responsibilities include:
    • Analyzing business and functional requirements
    • Creating user-centered design
    • Improving the user experience
    • Visualizing and presenting information in a user- friendly manner to end users
  5. Technology Broker – This role is responsible for managing spend with all providers in a given category, such as Infrastructure or Applications.  They are likely to have a background in sales or business development at a technology service provider; alternatively, may have a procurement background or extensive experience managing programs that relied on external providers for delivery.  They will introduce new technologies and vendors to business units, the services group, and the remaining IT organization.  Their key roles include:
    • Understanding business needs and translates those into technology capabilities
    • Identifying new and existing technology offerings available in the market or in house
    • Negotiating contracts and manages relationships with multiple vendors for a category of IT spend
    • Creating and maintaining a catalog of technology services
    • Defining service level agreements to monitor vendor performance
  6. End-to-End IT Service Manager – End-to-End IT Services Packages all the technologies, processes, and resources across IT needed to deliver a specific business outcome while hiding technical complexity.  They are responsible for defining and delivering end-to- end IT services and is the primary owner of one or more services.  They are likely to have experience in IT service delivery, direct business engagement, technology sales and marketing, and financial plan development; more likely to be sourced from account manager or business relationship manager, solutions manager, architects, or infrastructure manager roles.  Responsibilities for this role include:
    • Collaboration with IT–business relationship managers to develop the end-to-end IT services strategy
    • Developing annual IT service delivery plan and negotiates delivery expectations with business partners
    • Providing information to business partners about service improvement opportunities and collaborates with them to drive down business costs and effectively support business capabilities
    • Guiding the service review process to drive continuous improvement efforts for services
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